VIDEOGRAPHY, VIDEO EDITING, PHOTOGRAPHY, INTERACTIVE DESIGN, PUBLICATION DESIGN, AUGMENTED REALITY
University of Pennsylvania
Working with University of Pennsylvania's Alumni Relations, Marketing and Communications I was instrumental in expanding their video footprint to enhance the Alumni website and print publications. As the Predator (video producer/editor) my role was producing compelling storytelling to engage all Alumni demographics. I also designed several print publications and journals.
Still photography from various projects and events at Penn.
AUGMENTED REALITY/PUBLICATION DESIGN
Published annually to compliment the alumni magazine, University of Pennsylvania's Alumni Publication Proudly Penn is a quick year in review, featuring divisional accomplishments, alumni events, and university-wide initiatives.
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I designed the 2015-2016 issue, along with video production for the digital stories they accompanied. Augmented Reality, a process where triggers in the form of a logo, graphic or photo, are activated while inside an app by hovering a mobile device over that target area to activate a video of that particular article, was introduced in this issue.
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Click the boxed arrow inside the Proudly Penn magazine graphic below to see the augmented reality video.
AUGMENTED REALITY
ROLES FOR PROJECTS
VIDEOGRAPHY, VIDEO EDITING, AUGMENTED REALITY
PHOTOGRAPHY, INTERACTIVE DESIGN, PRINT DESIGN
ADDITIONAL CREDITS
Ed Kiggins — Director of Marketing and Communications
Todd Gerber — Video Production; Lighting, Audio Editing, Digital Design, Print Design
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