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VIDEOGRAPHY, VIDEO EDITING, PHOTOGRAPHY, INTERACTIVE DESIGN, PUBLICATION DESIGN, AUGMENTED REALITY

University of Pennsylvania

Working with University of Pennsylvania's Alumni Relations, Marketing and Communications I was instrumental in expanding their video footprint to enhance the Alumni website and print publications. As the Predator (video producer/editor) my role was producing compelling storytelling to engage all Alumni demographics. I also designed several print publications and journals.

Still photography from various projects and events at Penn.

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AUGMENTED REALITY/PUBLICATION DESIGN

Published annually to compliment the alumni magazine, University of Pennsylvania's Alumni Publication Proudly Penn is a quick year in review, featuring divisional accomplishments, alumni events, and university-wide initiatives. 

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I designed the 2015-2016 issue, along with video production for the digital stories they accompanied. Augmented Reality, a process where triggers in the form of a logo, graphic or photo, are activated while inside an app by hovering a mobile device over that target area to activate a video of that particular article, was introduced in this issue. 

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Click the boxed arrow inside the Proudly Penn magazine graphic below to see the augmented reality video.

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AUGMENTED REALITY

ROLES FOR PROJECTS

VIDEOGRAPHY, VIDEO EDITING, AUGMENTED REALITY
PHOTOGRAPHY, INTERACTIVE DESIGN, PRINT DESIGN

ADDITIONAL CREDITS

Ed Kiggins — Director of Marketing and Communications

Todd Gerber — Video Production; Lighting, Audio Editing, Digital Design, Print Design

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